Privacy & cookie Policy


This website is owned by Ruby’s Food Products Limited (“Ruby’s Food Products”).

Ruby’s Food Products is committed to ensuring your privacy is protected. This Privacy Policy describes our practices in relation to personal information about individuals (“information”) collected whether offline or online including through our website (“Website”) in addition to software applications, branded pages on third party platforms or electronic messaging.

If you have any questions or concerns about our use of your personal information, then please contact us using the contact details provided at the bottom of this Privacy Policy.


We are a food manufacturer, with interests in catering, online food shopping and restaurant services headquartered in the United Kingdom.

Ruby’s Food Products is the data controller responsible for your information and is the registered data controller with the Information Commissioner’s Office (ICO) in England. We are an English company with company number 05601123 and our registered office address is:

Unicorn House,

Unit 4, Walmgate Road,





The personal information that we may collect about you broadly falls into the following categories:

  • Information that you provide voluntarily

Certain parts of our Website may ask you to provide personal information voluntarily: for example, we may ask you to provide your contact details in order to register an account with us, to subscribe to our newsletters and marketing communications from us, to submit enquiries to us and/or to comment on or evaluate our products or Website.

The personal information that you are asked to provide, is so that we can support you in providing the necessary services requested.

Our legal reasons for processing your personal information can be found under “Legal basis for processing personal information” heading below.

  • Information that we collect automatically

When you visit our Website, we may collect certain information automatically from your device.  In some countries, including countries in the European Economic Area (EEA), this information may be considered personal information under applicable data protection laws.

Specifically, the information we collect automatically may include information like your IP address, device type, unique device identification numbers, browser-type, broad geographic location (e.g. country or city-level location) and other technical information.  We may also collect information about how your device has interacted with our Website, including the pages accessed and links clicked.

Collecting this information enables us to better understand the visitors who come to our Website, where they come from, and what content on our Website are of interest to them.  We use this information for our internal analytics purposes and to improve the quality and relevance of our Website to our visitors.

Some of this information may be collected using cookies and similar tracking technology, as explained further under the heading “Cookies and similar tracking technology” below.

  • Information that we obtain from third party sources

From time to time, we may receive personal information about you from third party sources (including companies which provide marketing services to us), but only where we have checked that these third parties either have your consent or are otherwise legally permitted or required to disclose your personal information to us. 

The types of information we may collect from third parties may include your name, address, e-mail address and telephone number and we use the information we receive from these third parties to contact you if we have your consent to do so.


We will not sell or share your personal information with any 3rd party organisation for market research or marketing purposes without specific consent from you.

We use data processors who are third parties who provide elements of services for us, which includes other businesses in the Ruby’s Food Products group of businesses. We have contracts in place with our data processors. This means that they cannot do anything with your personal information unless we have instructed them to do it. They will not share your personal information with any organisation apart from us. They will hold it securely and retain it for the period we instruct.

We may share data (including personal information) if we have a legal obligation to do so, or if we have to enforce or apply our terms of use and other agreements. This may include submitting information for legal reasons.

Examples of third parties we may share your personal information with:

  • Google Analytics for monitoring and analysing website performance
  • Law enforcement or government authorities, or if we believe it is necessary for legal or public safety reasons; and/or
  • the new owner of either a Ruby’s Food Products Limited company, or a Ruby’s Food Products Limited company’s assets, in the event of a sale.


We may rely on one or more of the following legal grounds to process your personal information:

  • Contract: Which relates to the processing necessary in the performance of a contract or to take steps at your request, before entering a contract. We will use if you become a customer and register to purchase goods from this Website or any of our other services.
  • Consent: Which relies on your freely given consent at the time you provide your personal information to us. We will always make it clear what your personal information will be used for and provide a link or reference to our privacy policy and the ability to opt out or unsubscribe of communications or withdraw consent. For example, we will use this when we ask your consent when your sign-up to receive our newsletters.
  • Legal Obligation: Which relates to processing necessary for compliance with a legal obligation to which we must comply with. For example, sharing with solicitor or police acting on our behalf due to a breach of contract.
  • Legitimate Interests: Which relates to our legitimate interests communicating with our customers, and prospects to introduce them to products, services, or market similar products or services that would be of interest and benefit to them.

If you have questions about or need further information concerning the legal basis on which we collect and use your personal information, please contact us using the contact details provided under the “How to contact us” heading below.

You don’t have to give us your information. But if you don’t, we won’t be able to communicate with you. Sometimes that means that we won’t be able to respond to a question. It might also affect our ability to look into and report back to you on an issue you’ve raised.


We retain personal information we collect from you where we have an ongoing legitimate business need to do so (for example, to provide you with information or a service you have requested or to comply with applicable legal, tax or accounting requirements). 

When we have no ongoing legitimate business need to process your personal information, we will either delete or anonymise it. If this is not possible (for example, because your personal information has been stored in backup archives), then we will securely store your personal information and isolate it from any further processing until deletion is possible.


We store personal information in digital format on secure cloud servers and systems hosted in the European Union (EU) and in the United States (US). Where information is stored on servers located in the US, we rely on the Privacy Shield Framework to transfer this information. Access to personal information is highly restricted internally for approved business purposes only.

We require group companies and third parties which receive your information to provide adequate safeguards. By providing us with your information, you agree to us (or third parties acting on our behalf) transferring your information outside the EEA.


We use appropriate technical and organisational measures to protect the personal information that we collect and process about you.  The measures we use are designed to provide a level of security appropriate to the risk of processing your personal information. 

We have implemented information security policies, rules and technical measures to protect the personal information that we have under our control from:

  • unauthorised access;
  • improper use or disclosure;
  • unauthorised modification; and
  • unlawful destruction or accidental loss.

All our employees and data processors (i.e. those who process your personal information on our behalf, for the purposes listed above), who have access to, and are associated with the processing of personal information, are obliged to respect the confidentiality of the personal information of all users of the Website.

We keep your information only for as long as necessary to fulfil the purpose it was collected for. In considering how long to keep it, we will take into account its relevance to our business and our legal and regulatory obligations.


You can exercise your data protection rights and utilise our Data Subject Access Request (DSAR) procedure.

You have the following data protection rights:

  • If you wish to access, correct, update or request deletion of your personal information, you can do so at any time by contacting us using the contact details provided under the “How to contact us” heading below.
  • In addition, you can object to processing of your personal information, ask us to restrict processing of your personal information or request portability of your personal information. Again, you can exercise these rights by contacting us using the contact details provided under the “How to contact us” heading below.
  • You have the right to opt-out of marketing communications we send you at any time. You can exercise this right by clicking on the “unsubscribe” or “opt-out” link in the marketing e-mails we send you.  To opt-out of other forms of marketing (such as postal marketing or telemarketing), then please contact us using the contact details provided under the “How to contact us” heading below.
  • Similarly, if we have collected and processed your personal information with your consent, then you can withdraw your consent at any time. Withdrawing your consent will not affect the lawfulness of any processing we conducted prior to your withdrawal, nor will it affect processing of your personal information conducted in reliance on lawful processing grounds other than consent.

We respond to all requests we receive from individuals wishing to exercise their data protection rights in accordance with the Data Protection Act 2018 and the General Data Protection Regulation (GDPR).

In the event you wish to complain about how we have handled your personal information, please contact the Customer Services Manager at

Our Customer Service Manager will then investigate your complaint and work with you to resolve the matter.

If you still feel that your personal information has not been handled appropriately according to the law, you can contact the Information Commissioner’s Office in the UK here:  and file a complaint with them.


Our Website does not address and is not directed towards anyone under the age of 13. We do not knowingly collect personal information from anyone under the age of 13.

If you are a parent or guardian and you are aware that your Children has provided us with personal information, please contact us.

If we become aware that we have collected personal information from children without verification of parental consent, we take steps to remove that personal information from our systems.


Ruby’s Food Products may sometimes expand or reduce its business, this may involve the sale of certain divisions or the transfer of control of certain divisions to other parties.

Personal information provided by prospects, customers, and employees will be transferred along with that division and the new owner or newly controlling party (if necessary to that division) will, under the terms of this Policy, be permitted to use the personal information for the purposes for which it was supplied by you.

In the event that any personal information submitted by prospects or customers will be transferred in such a manner, you will not be contacted about this in advance or then after by ourselves.


For information about how we use cookies on this website and our purposes for using them, please review our Cookie Policy:

Other websites

Our Website may contain links to other websites. This privacy policy does not cover the links within this site linking to other websites. We encourage you to read the privacy statements on the other websites you visit.

Please remember that when you use a link to go from this Website to another website or you request a service from a third party, this Privacy Policy no longer applies.

Your browsing and interaction on any other website, or your dealings with any other third-party service provider, is subject to that website’s or third-party service provider’s own rules and policies.

We do not monitor, control, or endorse the privacy practices of any third parties and we encourage you to become familiar with the privacy practices of every website you visit or third party service provider that you deal with and to contact them if you have any questions about their respective privacy policies and practices.

This Privacy Policy applies solely to personal information collected by us and does not apply to these third-party Website and third-party service providers.


We keep our Privacy Policy under regular review, and we will place any updates on this web page. This privacy notice was last updated on 19th of November 2020


If you have any questions or concerns about our use of your personal information, please contact us using the address above or by contacting our Data Protection Officer or the following telephone number: +44 (0) 208 799 7180.


This Cookie Statement explains how Ruby’s Food Products Limited and its brand “Ruby’s Events Catering” (collectively “Ruby’s Food Products”, “we”, “us”, and “ours”) use cookies and similar technologies to recognise you when you visit our websites (“Websites”).  It explains what these technologies are and why we use them, as well as your rights to control our use of them.

By continuing to use our Websites you are deemed to consent to our use of the cookies described in this Cookie Policy.


Cookies are small data files that are placed on your computer or mobile device when you visit a website. Cookies are widely used by website owners in order to make their websites work, or to work more efficiently, as well as to provide reporting information. 

Cookies set by the website owner are called “first party cookies”. Cookies set by parties other than the website owner are called “third party cookies”. Third party cookies enable third party features or functionality to be provided on or through the website (e.g. like advertising, interactive content and analytics). The parties that set these third-party cookies can recognise your computer both when it visits the website in question and also when it visits certain other websites. 


We use first party and third-party cookies for several reasons. Some cookies are required for technical reasons in order for our Websites to operate, and we refer to these as “essential” or “strictly necessary” cookies. Other cookies also enable us to track and target the interests of our users to enhance the experience on our Websites.  Third parties may serve cookies through our Websites for advertising, analytics and other purposes. This is described in more detail below.

The specific types of first and third-party cookies served through our Websites and the purposes they perform are described in the table below (please note that the specific cookies served may vary depending on the specific Website you visit):

Types of cookieWho serves these cookiesHow to refuse
Analytics and customisation cookies: These cookies collect information that is used either in aggregate form to help us understand how our Websites are being used or how effective are marketing campaigns are, or to help us customise our Websites for you.  Google Analytics – refuse these cookies, please follow the instructions below under the heading “How can I control cookies?”  
Advertising cookies: These cookies are used to make advertising messages more relevant to you.  They perform functions like preventing the same ad from continuously reappearing, ensuring that ads are properly displayed for advertisers, and in some cases selecting advertisements that are based on your interests.  DoubleClick – refuse these cookies, please follow the instructions below under the heading “How can I control cookies?”


Cookies are not the only way to recognise or track visitors to a website.  We may use other, similar technologies from time to time, like web beacons (sometimes called “tracking pixels” or “clear gifs”).  These are tiny graphics files that contain a unique identifier that enable us to recognise when someone has visited our Websites.  This allows us, for example, to monitor the traffic patterns of users from one page within our Websites to another, to deliver or communicate with cookies, to understand whether you have come to our Websites from an online advertisement displayed on a third-party website, to improve site performance, and to measure the success of e-mail marketing campaigns.  In many instances, these technologies are reliant on cookies to function properly, and so declining cookies will impair their functioning.


Third parties may serve cookies on your computer or mobile device to serve advertising through our Websites. These companies may use information about your visits to this and other websites in order to provide relevant advertisements about goods and services that you may be interested in. They may also employ technology that is used to measure the effectiveness of advertisements. This can be accomplished by them using cookies or web beacons to collect information about your visits to this and other sites in order to provide relevant advertisements about goods and services of potential interest to you. The information collected through this process does not enable us or them to identify your name, contact details or other personally identifying details unless you choose to provide these.


You have the right to decide whether to accept or reject cookies.  You can exercise your cookie preferences by clicking on the appropriate opt-out links provided in the cookie table above.

You can set or amend your web browser controls to accept or refuse cookies. If you choose to reject cookies, you may still use our website though your access to some functionality and areas of our website may be restricted.   As the means by which you can refuse cookies through your web browser controls vary from browser-to-browser, you should visit your browser’s help menu for more information.

For more information on cookie management and blocking cookies for a wide variety of browsers, visit All About Cookies

In addition, most advertising networks offer you a way to opt out of targeted advertising.  If you would like to find out more information, please visit or


If you have any questions about our use of cookies or other technologies, please contact us on +44 (0) 208 799 7180


We may update this Cookie Statement from time to time in order to reflect, for example, changes to the cookies we use or for other operational, legal or regulatory reasons.  Please therefore re-visit this Cookie Statement regularly to stay informed about our use of cookies and related technologies. 

This policy was last updated on 19th of November 2020.